Chetú offered its customized software solutions at ICE North America
2 minutos de lectura
(Boston, SoloAzar Exclusive).- Santiago Marín, Chetu National Account Manager, talked with SoloAzar at the booth of the company in ICE North America,where it showcased its customized software solutions for the games of chance sector.

Santiago Marín talked about the solution its firm presented at ICE Boston: “Chetu provides the workforce to make this innovations come true; we do not have a product, we always define a solution, and we have been working on it for a long time, although of course we are now more open to the new market trends, specially here, in the US.”
With regard to the public feedback, he commented: “The feedback from visitors has been interesting. We know it was going to be much smaller than other shows but there is more traffic than we expected, no doubt, and we’ve also realized that there are more providers than operators, because the US sportsbook market is growing right now.”
“I see that this first edition is very well organized, as Clarion always does, but obviously it needs more experience to continue growing as a show and become as important as the shows they organize in Europe,” added Marín.
When consulted about the expectations and goals of the company, he affirmed: “Reaching those US operators interested in developing complete solutions, maybe for sportsbooks or of another kind, related to games of chance.”
When talking about the profile of the US player, he pointed:“ I think it is very difficult to generalize, because the United States is an enormous and very varied country, and it is not the same the player in states that have just legalized gaming with the sportsbooks, than players living in places such as Nevada and Atlantic City, where there is a gaming tradition, and a certain social acceptance.”
“Evidently, the US market has a huge business potential. The only concern for me is that the different regulations on the different states vary a lot, and we don’t know very well how the legal aspect may have an impact on performance,” remarked.
The next show for Chetu is Peru Gaming Show. “It will be our first time at the show and we are very excited. We haven’t been in a Latin American event for several months, and it is special for us to go to Latin America because it is an almost unexplored market. We are looking forward to going to Lima,” he said.
“We are here at ICE North America to develop a software solution; it must not be strictly related to games of chance; we also do casino management. We offer 100% customized solutions, like the Taylor that makes a customized suit for you,” Marín concluded.
Categoría:Events
Tags: Chetu, ICE, ICE North America, Clarion Gaming,
País: United States
Event
SBC Summit 2025
16 de September 2025
EGT Digital reinforces its position as a trusted global provider and creates new business opportunities at SBC Summit
(Lisbon, SoloAzar Exclusive).- At SBC Summit, EGT Digital made waves with the launch of Power & Glory Athina and SugarVille 1000, plus major upgrades to its AI-powered X-Nave platform. In this interview, Head of Sales Tsvetomira Drumeva shares how the company is driving innovation, expanding globally, and delivering high-performance solutions. Read on to discover what sets EGT Digital apart.
Tuesday 07 Oct 2025 / 12:00
From Legacy to Lifestyle: Belatra Transforms iGaming at SBC Summit 2025 with Narrative Worlds and Bold Innovation
(Lisbon, SoloAzar Exclusive).- At recent SBC Summit 2025, Belatra didn’t just showcase games — it invited the industry into an immersive universe. In this Q&A, Kateryna Goi, Chief Marketing Officer, shares how the company’s 30+ years of experience came to life through bold storytelling, creative design, and unforgettable experiences. From the debut of Mummy Universe to a unique collaboration with a Portuguese winery, Belatra’s presence in Lisbon marked a clear statement: the future of iGaming lies in blending technology, emotion, and culture.
Tuesday 07 Oct 2025 / 12:00
R. Franco Digital at SBC Summit 2025: Innovation, Regulation, and Global Expansion with the IRIS Platform
(Lisbon, SoloAzar Exclusive).- In this exclusive interview, Javier Sacristán Franco, International RF Business Director at R.Franco, shares the company’s global vision and its value proposition based on technological innovation, regulatory compliance, and content tailored to each market. From the launch of new slot titles to the prominence of its IRIS platform, the Spanish company reaffirms its commitment to sustainable growth across Europe and Latin America.
Monday 06 Oct 2025 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.